While the more sophisticated and technology-enabled marketers (read: B2C) are actively using solutions that turn data into insights, a recent CMO survey showed that 63 percent of marking projects still don't leverage marketing analytics to inform …
While the more sophisticated and technology-enabled marketers (read: B2C) are actively using solutions that turn data into insights, a recent CMO survey showed that 63 percent of marking projects still don't leverage marketing analytics to inform …
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