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NICE Acquires Brand Embassy, Adobe Updates Personalization Engine, More News

NICE Acquires Brand Embassy, Adobe Updates Personalization Engine, More News

NICE Acquires Brand Embassy, Adobe Updates Personalization Engine, More News

Customer experience software provider NICE has acquired Brand Embassy, a digital customer engagement provider. The company plans to embed Brand Embassy in CXone, NICE’s cloud CX platform. This will combine CXone’s analytics and AI capabilities with Brand Embassy’s platform.

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