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New benchmarks: Google AdWords cost per acquisition across 20 industries [study]

New benchmarks: Google AdWords cost per acquisition across 20 industries [study]

Are you a PPC Unicorn or a PPC Donkey? Columnist Larry Kim shares data on CPA averages by industry so you can see how you measure up to the competition.

The post New benchmarks: Google AdWords cost per acquisition across 20 industries [study] appeared first on Search Engine Land.

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