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Mind the Marketing Gaps in the Customer Journey

Mind the Marketing Gaps in the Customer Journey
March 20, 2015
There is still a huge knowledge gap when it comes to understanding the customer journey. That’s the finding of Oracle Marketing Cloud’s third annual report into cross-channel marketing. We take a look at some of the critical facts and figures of the report and offer key insights into how to create a joined-up cross-channel marketing strategy. Want to know where the holes in your sales funnel are, how they got there and how to plug them?

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