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Metrics That Matter: A New Framework to Reveal Truly Actionable Insights

Metrics That Matter: A New Framework to Reveal Truly Actionable Insights

Pelin Thorogood, a new media marketing and analytics expert, is CEO and a board director of Anametrix, the first cloud-based, real-time marketing analytics platform. Her career as a high-tech innovator includes leading the go-to-market strategy as CMO

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