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Marketing Technologists Take Their Rightful Place Says Scott Brinker

Marketing Technologists Take Their Rightful Place Says Scott Brinker

Marketing Technologists Take Their Rightful Place Says Scott Brinker

BOSTON — Marketing technology is getting real. Or, more specifically, marketing technologists are getting real.
Real, as in marketing technologist has become a recognized profession operating at the intersection of marketing, technology and management.

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