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‘It’s all in the Thumbs’ – Facebook’s New Research into the Rise of Mobile Commerce

‘It’s all in the Thumbs’ – Facebook’s New Research into the Rise of Mobile Commerce

Facebook’s released a new blog post which examines the rising importance of mobile connectivity, part of a larger Facebook research project called ‘The Thumb is in Charge’, which examines the wider mobile shift in more detail, highlighting the opportunities, key trends and behavioral shifts which all businesses need to be aware of to best respond to rising consumer demand.

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