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Is SEO Simply Good Writing?

Is SEO Simply Good Writing?

I have been running my own business for about seven years now and creating online content about the same amount of time. The genesis of my business — 2008 —  probably represented the apex of the traditional notion of SEO – elaborate schemes for backlinks, keyword stuffing, and jamming links into every cranny of the web, including blog comments. And I virtually ignored it all. Sure, I learned about SEO. I even experimented with it. But I generally ignored all of the SEO best practices of the day. I was the least-optimized blogger on earth for one reason – I knew the structure of the SEO system could not last.

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