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iProspect: 2017 mobile CPCs up 26 percent, Shopping spend up 41 percent

iProspect: 2017 mobile CPCs up 26 percent, Shopping spend up 41 percent

The agency expects to see mobile CPCs rise and CTRs fall as competition and impression volume increase in 2017.

The post iProspect: 2017 mobile CPCs up 26 percent, Shopping spend up 41 percent appeared first on Search Engine Land.

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