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IMS Health-Appature's New 'Journeys' Feature Allows Appature Nexus Life …

IMS Health-Appature's New 'Journeys' Feature Allows Appature Nexus Life …

software-as-a-service (SaaS) provider for life sciences marketers, today announced the launch of Journeys, an enhancement to the company's cloud-based, big data management, campaign management and marketing analytics Appature Nexus platform.

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