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IBM Buys Up Xtify for Mobile, Cloud Push Messaging

IBM Buys Up Xtify for Mobile, Cloud Push Messaging

IBM Buys Up Xtify for Mobile, Cloud Push Messaging
IBM has purchased mobile marketing and push messaging company Xtify, and it will join recent IBM buy Worklight on the mobile apps side, and Tealeaf and Coremetrics on the marketing side, Jay Henderson, IBM strategy director for enterprise marketing management said in an interview.

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