Sometimes I wish I had a fairy godmother for content ideas. How nice would it be if someone was around to relieve the stress of brainstorming by pulling brilliant ideas out of thin air? In reality, marketers don’t need magical entities to help generate content ideas. Content ideas can (and should be) driven by data. Using data to generate content ideas is a surefire way to know what will resonate with your audience and be more likely to make your content marketing a success.