Brought to you by NGT Marketing Group

How Experiential Retailing Bridges In-Store and Online Shopping

How Experiential Retailing Bridges In-Store and Online Shopping

How Experiential Retailing Bridges In-Store and Online Shopping

The idea around experiential retail stems from the modern consumer’s desire to get more out of the shopping experience than just a product. Research last year from PwC found that consumers aged 18-34 are more interested in spending their money on experience-related purchases. Those experiences in turn fuel the experience economy  (pdf) by channeling

Continue reading…

10
Like
Save
  • Tags: -
  • Categories: Uncategorized

Comments

Write a comment

The Marketing Digest: Brought to you by NGT Marketing Group LLC

Enjoy this blog? Please spread the word :)

RSS
Follow by Email
Facebook
Facebook
LinkedIn