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How Apps and Social Media Are Ushering in a Connected Wedding Industry

How Apps and Social Media Are Ushering in a Connected Wedding Industry

Each of these serves to introduce matrimonial users to online and mobile wedding tools. Today’s social-mobile, younger couples demand tools that efficiently fit into the rest of their lives. Because of this, Silicon Valley is “really starting to rally around weddings,” as Carolyn Gerin, co-founder of the WedTech Summit explains. “Millennials are not looking at tradition. They don’t care if Martha Stewart says it’s all about pink cupcakes.”

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