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Growing Business: Is Customer Loyalty Dead?

Growing Business: Is Customer Loyalty Dead?
We can sometimes think that delivering “service with a smile” or never making a mistake constitutes great customer service and builds customer loyalty, but it is so much more than either of these. In fact, making mistakes and fixing them promptly and with a great attitude can strengthen customer loyalty! Delivering “service with a smile” and a bad attitude, that so easily creeps through in a number of ways, can completely undermine customer loyalty.

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