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Google’s "Shared Endorsements" Is a Boon for Brands in Their Online Reputation Efforts

Google’s "Shared Endorsements" Is a Boon for Brands in Their Online Reputation Efforts

Late last year, Google changed the face of online advertising – quite literally, in fact. The company’s mission to stake its claim as the Internet’s premier source for consumer ratings and reviews has the potential to influence the way we – both consumers and brands – do business.

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