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Google, Apple, and Facebook Are Going to (Ad) War. Are Small Publishers Doomed?

Google, Apple, and Facebook Are Going to (Ad) War. Are Small Publishers Doomed?

Nilay Patel has an incredibly interesting article up on the Verge titled, “Welcome to hell: Apple vs Google vs Facebook and the slow death of the web.” While this title may be a tad overdramatic, the implications of Patel’s argument are huge for the web, and dire for any kind of small publisher or online content creator without enough leverage to play with the big boys.

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