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Get Ready for the Super Bowl: 5 Tips to Prepare for Social TV Participation

Get Ready for the Super Bowl: 5 Tips to Prepare for Social TV Participation

The three components of viral content are preparation, opportunity, and luck. The preparation done now significantly improves your chances to capitalize on sharing opportunities during the Super Bowl. There’s no way to know in advance that there will be a blackout or someone will show up in an oversized hat.

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