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Following Samsung’s #TogetherWeRise Campaign via Storify

Following Samsung’s #TogetherWeRise Campaign via Storify

Samsung has launched an innovative marketing campaign today ahead of Opening Night for the Miami Heat, called “Together We Rise." Regardless of how the campaign turns out, this is a case study to watch, both in terms of community building and content generation. We'll be updating this Storify as the campaign progresses.

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