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Emulating Warby Parker: Why You Should Be Calculating Your Net Promoter Score

Emulating Warby Parker: Why You Should Be Calculating Your Net Promoter Score

Looking at ecommerce top-performers, you’ll notice that their customers are more than just customers. They’re fans. Warby Parker, Bevel, and Huckberry customers love their brands, and promote them without even considering it as promotion. That’s pure customer loyalty, and it’s one of the trickiest pieces of your business strategy to develop.

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