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Do You Know Your "Empty Nesters"?

Do You Know Your "Empty Nesters"?

There have been interesting changes in many of the demographics marketers are accustomed to targeting. Recently, Retail TouchPoints looked at the way that most “empty nesters” consult the web, browse, and buy via mobile. A study was done on shoppers born between the years 1946 and 1964 who do not have children living at home.

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