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Courage, Creativity, Collaboration: How to Succeed in PR and Advertising

Courage, Creativity, Collaboration: How to Succeed in PR and Advertising

I feel pretty confident saying that if you asked the over 30 or 35 folks in this room if they could conceive, write, design and produce an ebook about their future impact on the industry in three hours and get it online and promoted, the answer would be no. It would probably be “What are you insane? That can’t be done.” But it can.

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