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Content Marketing Minds: Could Content Marketing Replace the Human Sales Team?

Content Marketing Minds: Could Content Marketing Replace the Human Sales Team?

B2B buyers don’t want your brand’s help making their decisions. They are independent. There’s no doubt people have learned to hate marketing-like gimmicks that sign individuals up for products or services that they don’t want or need. Putting the purchasing power into their own hands empowers the individual to avoid unsavory sales tactics.

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