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CMSWire's Top 10 Hits of 2013: Customer Experience

CMSWire's Top 10 Hits of 2013: Customer Experience

CMSWire's Top 10 Hits of 2013: Customer ExperienceIt’s been an interesting year in the customer experience management (CXM) space, a broad category that encompasses external marketing, e-commerce and a host of related concepts. Building on Forrester’s definition of customer experience — "how customers perceive their interactions with your company” — CMSWire offered readers plenty of insight about experiences that are useful, usable and enjoyable.

Take a look at our Top 10 stories of the year. We hope they help you deliver exceptional customer experiences — and, ultimately, acquire new customers, retain more customers and improve efficiency.

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