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Strategies for Marketing Archives - Page 4 of 448 - The Marketing Digest

The Rise of Voice — What the increase in voice assistants and AI means for business
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How do you evolve your marketing in a voice-first world? Please visit Search Engine Land for the full article.

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The 2018 Search Engine Land Award winners: The full roster of this year’s search rock stars & superheroes
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The SEO and SEM community recognized the industry’s top performers last night during the SMX Advanced Conference in Seattle. Please visit Search Engine Land for the full article.

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SearchCap:  Search Engine Land awards, Facebook gets serious about local & more
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article.

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If you’re not updating ROAS and CPA targets frequently, you’re missing out
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Implementing automated bids from the engines doesn’t mean advertisers can forget about bid management. Please visit Search Engine Land for the full article.

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Google announces new features for retail advertisers at SMX Advanced
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A new local inventory ad unit for GDN and product pricing benchmarks are among the announcements. Please visit Search Engine Land for the full article.

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Commemorating 20 years of Google
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The first in a series of articles covering the history of internet search and the pioneers who laid the foundation for the world’s most popular search engine. Please visit Search Engine Land for the full article.

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Bing announces Bing AMP viewer & JSON-LD support in Bing Webmaster Tools
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Bing announced two new features at SMX Advanced this morning. Please visit Search Engine Land for the full article.

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TripAdvisor survey: TripAdvisor more trusted, widely used than Yelp, Google, Facebook
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The sponsored survey looked at influence on restaurant decision-making. Please visit Search Engine Land for the full article.

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