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Mobile Apps Archives - Page 6 of 26 - The Marketing Digest

Google Analytics Now Lets You Track Web And App Data In A Single View
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 Here is a small but important update to Google Analytics: Developers can now create a single reporting view that includes both web and app data. Google says this will help businesses that have multiple digital touchpoints for their users (web, mobile apps, other devices) to better understand them. Read More

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Inside Jobs: How iOS Developer Danilo Campos Battles To Bring New Apps To Life
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 Mobile apps are something that you interact with on a very personal basis — you carry them around in your pocket, check in with them frequently, and really let them into your life. So in this episode of Inside Jobs we decided to turn the tables and get personal with someone who builds mobile apps. […]

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Upgrading to Paid Mobile Apps
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of app users have upgraded from a free app to a paid version, making this the most widely experienced business model.

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VEVO Is Launching New Mobile Apps And An SDK To Offer Its Music Videos To Third-Party Developers
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Music video streaming startup VEVO is building an updated version of its mobile apps, which are coming soon. It also took the step to making its videos available on partner applications with plans to release software development kit for third-party developers. Read More

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Uber Adds Push Notifications To Let Passengers Know When Surge Pricing Ends
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Now, thanks to an update of Uber’s mobile apps, passengers will never have to guess when surge pricing ends, as the company has added a field to allow them to be notified when the multiplier is turned off. According to Uber’s blog post, the update will begin rolling out to iOS users this week. Read […]

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Magneto Launches Web And Mobile Apps To Fix Your Calendar
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If you’re like me, you hate having to deal with your schedule. You’re really bad at making sure that you’ve entered all the information you need in your calendar to show up to meetings in the right place and on time. Magneto Calendar is launching today in an attempt to fix all of the usual […]

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WhatsApp Is Actually Worth More Than $19B, Says Facebook’s Zuckerberg, And It Was Internet.org That Sealed The Deal
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More than a few people were surprised when Facebook said it would pay $19 billion for messaging app startup WhatsApp, but today Facebook CEO Mark Zuckerberg said that he believed it was actually worth more. “If we can do a good job with WhatsApp [and] grow it, it will be a huge business,” he said […]

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WinZip Moves To The Cloud With Launch Of ZipShare, A Way To Zip, Manage & Share All Your Online Files
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WinZip, makers of the file compression utility first launched in the early 90′s that still sees north of 30 million downloads per year, is today making a shift to the cloud. The company is launching ZipShare, a file zipping, management, encryption, and sharing service that works with the major online file hosting platforms. Currently, ZipShare lets […]

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