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Mobile Apps Archives - Page 4 of 25 - The Marketing Digest

Y Combinator-Backed Nightingale Is Building Software To Simplify Behavioral Therapy Tracking
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 For decades, the data collection process for behavioral therapists has mostly been manually done. But now, a new startup called Nightingale is seeking to change the way that behavioral therapists collect and report data, simplifying the process with mobile apps instead of pen and paper. Read More

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Kinetise Lets Devs Create Five Working Mobile Apps At Once
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 Mobile app creators are a dime-a-dozen. However, few are as thorough and powerful as Kinetise, which allows you to create apps in a few minutes and then deploy them on iOS, Android, Blackberry OS, Java, and Windows Phone. Interestingly, it works. Read More

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Victorious Launches To Build Mobile Apps For YouTube Stars
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 A startup called Victorious is looking to build mobile apps for “digitally-born stars”, creating hubs that bring together a creator’s content from YouTube and social media sites. There are a couple of former YouTube executives involved in the company, including Chief Creative Officer Bing Chen (previously YouTube’s global head of creator development and management)… Read […]

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Amazon Courts Fire Phone Developers With $15,000 In “Amazon Coins”
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 When Microsoft needed to convince developers to build mobile apps for its Windows Phone 8 platform, it took a familiar path: it offered them money to do so. Amazon, however, is going a different route – at least, for now. Instead of outright paying developers to update their apps to work with its newly launched […]

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Google’s Search Engine Can Now Launch Your Favorite Music Apps, Turn On The Tunes
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 Google has taken another small step toward connecting its search engine with world of mobile apps, having just introduced a new feature that lets you search for a band or artist, then tap to immediately start hearing their music in one of your preferred music applications, like Spotify, iHeartRadio, TuneIn, Rdio or Google Play, for example, […]

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Google’s Push Past Search
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 As a recent analysis indicated, Google’s traditional search is not working on mobile as well as it did on the desktop web. Sifting through organic search results on a mobile device is a sub-optimal experience, especially when compared to the push notifications and personalized streams of cards that have made mobile apps from Facebook, Twitter […]

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Apple’s New Approach To iCloud Is Good News For Everyone
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 At its WWDC keynote earlier this week, Apple announced CloudKit, a new, “effectively free” developer framework that lets app creators tap into Apple’s iCloud so that they can more easily work cloud components into their mobile apps. Read More

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Digital Paves the Road to Weight Loss
www.thinkwithgoogle.com

With so many weight-loss options out there—from mobile apps to fad diets to fitness programs—consumers are turning to digital to find the right solution. To gain a better understanding of their journeys, Google and The Modellers conducted a study. The research revealed three key findings: Consumers are faced with a baffling number of weight-loss options, […]

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