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emarketing strategy Archives - Page 278 of 281 - The Marketing Digest

CoTap, a Mobile Messaging App That Targets the Enterprise, Yammer Style
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As the workplace gets more digital and mobile, the need to create more mobile friendly tools is apparent. One application that is being developed to fit this demand is CoTap, a workplace mobile messaging service. Read full story… Follow us on Twitter Join free newsletter View upcoming events Find a new job

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Yesmail Aligns Email Data to Ad Serving with TrueEffect Partnership
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Yesmail, an email marketing firm, has announced a partnership with a company called TrueEffect to bolster its ability to deliver relevant ads by combining email data with TrueEffect’s ad serving capabilities. Read full story… Follow us on Twitter Join free newsletter View upcoming events Find a new job

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Microsoft Report: Enterprise Social Tools Now a Worldwide Movement
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Is the Bring-Your-Own-Device movement now including bring-your-own-social tools? According to a new survey by Microsoft, enterprise social tools are now considered so helpful in the workplace that nearly a third of respondents said they would be willing to spend their own money on buying the right ones.  Read full story… Follow us on Twitter Join […]

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Viewbix: An Interactive Video Experience
www.cmswire.com

With video playing a bigger role in creating rich customer experiences, advertisers and marketers are looking for ways to improve videos’ engagement levels. One company that is looking to help is Viewbix, with its integrated video app platform. Read full story… Follow us on Twitter Join free newsletter View upcoming events Find a new job

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Facebook Changes Ad Image Sizes, News Feed Options
www.cmswire.com

According to a recent report, Facebook advertisements are quietly going through a redesign that will affect how they are displayed on the social network. Read full story… Follow us on Twitter Join free newsletter View upcoming events Find a new job

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Weekend Reads: Avoiding Customer Journey Pitfalls, SharePoint Governance
www.cmswire.com

This week we continued our exploration of customer journeys and took a look at making the most of our customer data. Over in social business we talked narrative building, while in information management we went over the ways to build confidence in your SharePoint governance strategy. And remember, Memorial Day weekend means more time to read! […]

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Salesforce Boosts Q1 Revenues By 28%, Starts Building On Acquisitions
www.cmswire.com

By anyone’s standards Salesforce has had a very good quarter in difficult economic times, reporting a growth in revenues over the quarter of 28% to US$ 893 million, just US$ 100 million shy of its first US$ 1 billion quarter, which CEO Marc Benioff says is on the way. Read full story… Follow us on […]

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This Week: The Secret to CXM Success + Facebook Signals the Death of E2.0?
www.cmswire.com

The Customer Experience Secret Sauce We have any number of tools to help us define the customer journey, but the real secret to Customer Experience is conversation. Social Business Realities When research shows Facebook and Twitter as the most used enterprise social collaboration tools, you have to wonder if the social enterprise is in danger. […]

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