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Build Your Community Hub, Don't Rent It

Build Your Community Hub, Don't Rent It

General consensus seems to be that more followers is better. One of the big stories on Time the other day was “Caitlyn Jenner Reaches 1 Million Twitter Followers Faster Than @POTUS”. Who wouldn’t want 1 million Twitter followers? It seems like a great way to be able to reach more people and influence them. It turns out that just because you have a substantial following, doesn’t mean you can readily convert that following into a substantial impact.

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