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Break the Walls Down: Why Strategic Integration Is Crucial for Social Intelligence

Break the Walls Down: Why Strategic Integration Is Crucial for Social Intelligence

When it comes to Social Intelligence and how it provides value to marketers and in turn drives business impact, our philosophy is that platforms like ours and other social and marketing platforms should work together to provide a broader value to their customers. In essence, driving towards an open ecosystem, and focusing on getting data between the wide array of sales and marketing platforms helps our customers then provide better journeys to their customers.

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