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Black Friday's Failure Masks the Real Story: The Rise of Ecommerce, Especially on Mobile

Black Friday's Failure Masks the Real Story: The Rise of Ecommerce, Especially on Mobile

By now you’ve probably heard the news that Black Friday kind of sucked this year. Heck, we even got into it here at Social Media Today. But all the delicate downers or outright pessimism misses a big point: Ecommerce, and especially mobile commerce, and growing by leaps and bounds.

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