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Beat high-cost paid search clicks by sweating the details

Beat high-cost paid search clicks by sweating the details

Paid search can be difficult in competitive industries where CPCs are higher than average, but columnist Pauline Jakober believes it’s still possible to succeed with the right tactics.

The post Beat high-cost paid search clicks by sweating the details appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

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