Brought to you by NGT Marketing Group

Awards for Two Golden Gate University Faculty

Awards for Two Golden Gate University Faculty

Written with co-author Debra Zahay-Blatz (Aurora University), their case, titled "ECB.com Segmentation and Profiling" was awarded second place. The case focuses on the use of customer data for marketing analytics, based on a 60,000-record dataset.

9
Like
Save

Comments

Write a comment

The Marketing Digest: Brought to you by NGT Marketing Group LLC

Enjoy this blog? Please spread the word :)

RSS
Follow by Email
Facebook
Facebook
LinkedIn