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App Annie Now Lets App Developers Track Ads, App Store Optimization

App Annie Now Lets App Developers Track Ads, App Store Optimization

App_Annie_logo Mobile app analytics platform App Annie is expanding itself product lineup today with features designed to help publishers better analyze their advertising and App Store Optimization (ASO) efforts. The latter, a sort of SEO for mobile apps, involves choosing the right keywords to use in the app’s metadata in order to have the app returned higher in the App Store’s search results. In… Read More

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