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And We're Off: Oracle Starts New Year with AddThis Buy

And We're Off: Oracle Starts New Year with AddThis Buy

And We're Off: Oracle Starts New Year with AddThis Buy

Oracle announced today it acquired open source web personalization provider AddThis. The Vienna, Va.-based provider  of publisher personalization, real time audience insight and activation tools claims to power 15 million websites, which see 1.9 billion unique visitors a month.

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