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Amazon vs. search: Why you shouldn’t put too many eggs in one shopping basket

Amazon vs. search: Why you shouldn’t put too many eggs in one shopping basket

Where should retail marketers focus most of their time and effort: search or Amazon? Columnist Purna Virji shares data from an analysis of shopper behavior and the findings may surprise you.

The post Amazon vs. search: Why you shouldn’t put too many eggs in one shopping basket appeared first on…

Please visit Search Engine Land for the full article.

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