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Advertising Co-Op Programs: Obsolete or Just Outdated?

Advertising Co-Op Programs: Obsolete or Just Outdated?

Advertising Co-Op Programs: Obsolete or Just Outdated?

Traditional advertising co-op programs are woefully outdated in today’s digital environment, and much too complicated for local businesses to participate in, according to a new study.
Sponsored by Netsertive, The Changing Face of Co-Op Programs also revealed at least $14 million of co-op funding is unused — almost double the

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