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A Hipper, Social Four Seasons Hotel Drives High Return Rate [CASE STUDY]

A Hipper, Social Four Seasons Hotel Drives High Return Rate [CASE STUDY]

Until recently, the restaurant at The Four Seasons Hotel in Chicago catered to an older, wealthier demographic. With the rise in popularity of chic and eco-chic hotels like The W and Loft, Four Seasons knew it needed to appeal to a fresh demographic. Here's how they did it.

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