Brought to you by NGT Marketing Group
HERE0:5

Most Recent

SearchCap: Google Search Analytics for jobs, Google AdWords CTR analysis & retargeting tips
feeds.searchengineland.com

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Search Analytics for jobs, Google AdWords CTR analysis & retargeting tips appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

5
Like
Save
It’s time to embrace new strategies for apparel: Broadening tactics through user intent
feeds.searchengineland.com

Clothing retailers, listen up! Columnist Thomas Stern explains why apparel brands must evolve their strategies and measurement beyond just conversions. The post It’s time to embrace new strategies for apparel: Broadening tactics through user intent appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

9
Like
Save
Content Marketing in a Nutshell – How to Use Content to Generate Real Business Results [Podcast]
feedproxy.google.com

In a new Social Zoom Factor podcast, Pam Moore provides an in-depth overview on the principles of content marketing, and how to use it in your business.

8
Like
Save
Customer Journey Mapping Should Take a Page From GPS
www.cmswire.com

“A journey,” said John Steinbeck, “is like marriage. The certain way to be wrong is to think you control it.” Steinbeck knew that lesson well. In “Travels with Charley,” the author spent much of the travelogue lost. Similarly, many marketers often find their efforts to control the consumer journey counterproductive. Continue reading…

4
Like
Save
Hyland Closes Perceptive Deal, Google Glass Returns, More News
www.cmswire.com

Two months ago, Hyland announced it would buy Lexmark’s Perceptive business from its parent company Thoma Bravo, following the latter’s acquisition of the entire Lexmark software portfolio. The news caused a ripple of excitement across the enterprise content management industry. Continue reading…

2
Like
Save
Is the IBM Watson Brand Unassailable?
www.cmswire.com

IBM delivered its second quarter earnings this week and it held no surprises. For the 21st quarter in a row — five years and counting — its revenue was down year over year, although it did beat analysts’ expectations for earnings. Continue reading…

9
Like
Save
Facebook Announces That all Pages Can Now Create Linked Groups
feedproxy.google.com

Facebook has announced that all Pages can now create linked Groups.

8
Like
Save
LinkedIn Adds New Data Tools to Help Advertisers Maximize their on-Platform Efforts
feedproxy.google.com

LinkedIn is adding some new data options to help advertisers create more effective, focused campaigns. 

7
Like
Save
The Marketing Digest: Brought to you by NGT Marketing Group LLC

Enjoy this blog? Please spread the word :)

RSS
Follow by Email
Facebook
Facebook
Google+
http://themarketingdigest.com/?so=mrs
LinkedIn