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8 Common Pitfalls of Influencer Marketing (and How to Avoid Them)

8 Common Pitfalls of Influencer Marketing (and How to Avoid Them)

8 Common Pitfalls of Influencer Marketing (and How to Avoid Them)

Influencer marketing is nothing new. In fact, the practice of recruiting celebrities to promote products can be traced back to the 1800s.
But the digital age has changed the game completely. Today, you don’t have to be a celebrity to qualify as an influencer.

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