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5 Things I Learned About Writing Headlines from Twitter

5 Things I Learned About Writing Headlines from Twitter

In an environment where 80% of people don’t read past the headline before sharing it (remember NPR’s April Fool’s prank?), that 140 character space needs to be pretty competitive. But even 140 characters is long for a headline. The best of them top out at 80 characters (which leaves #justenoughspace for other things, @amiright).

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