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5 Rebranding Lessons From a CMO Who's Been There

5 Rebranding Lessons From a CMO Who's Been There

5 Rebranding Lessons From a CMO Who's Been There

“We need to deliver what ?!?” I said to my brand marketing leader when she told me we needed a home page video eight weeks before we launched our new brand. 
Creating a video that adequately represents the ethos of your brand is a significant undertaking in and of itself.

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