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2016 Predictions: Marketers, Batten Down The Hatches, It's About To Get Rough …

2016 Predictions: Marketers, Batten Down The Hatches, It's About To Get Rough …

As omnichannel marketing analytics has become the standard for marketing departments, CMTs will start to reengineer internal marketing roles and responsibilities with a greater focus on becoming an analytically driven department. Gone are the days of

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